Matsushita's electric carpet adjusts its own temperature

You know we come down firmly on the side of absolutely everything being electrified, so we're happy to see that Matushita is taking care of even the carpet beneath us. Their electric rug adjusts its temperature based on people presence using an IR sensor, so it can heat up the area where you're sitting on those frosty winter nights. Because what good is all this technology if it can't give us toasty buns, really?