iPhone article roundup for bedtime reading

More press coverage late tonight for some product launch tomorrow...

• BusinessWeek on the mojo of Apple product marketing; includes trenchant observations like "consumers just want a great experience...they don't buy platforms" and tidbits from PortalPlayer former CEO Gary Johnson, who says that Apple's easygoing California image is an illusion — the company is as hardnosed and difficult to please as they come.

• USAToday with a slew of stories, including the obligatory "thousands in line" piece and a Q&A with Steve Jobs and AT&T CEO Randall Stephenson. Revealed here: Steve's got butterflies in his tummy, and we should expect some announcements on corporate (read: Exchange) enhanced support on the iPhone in the next few weeks. I would imagine this is something along the lines of the rumored ActiveSync licensing deal, but it might also be a reference to the announced Q3 availability of Visto Mobile for iPhone.

• The New York Times delves deeper into the decision to go with EDGE over the faster 3G wireless data standard for the iPhone. Ubiquity of the EDGE footprint + much lower power usage were the deciding factors; the WiFi auto-cutover should improve the browsing experience for many.

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