Hirai claims PS3 will turn a profit soon

We all know the PS3 was selling itself at a major loss, even when first released. Logic would dictate that, all else equal, lowering the price tag of the system would only heighten those losses. Yet, when we factor in the lowered cost of manufacturing and all this other economical mumbo-jumbo, we come to the same conclusion as Kaz Hirai: the PS3 will turn a profit soon. Soon being the next fiscal year, which starts this April.

Don't consider this a promise from Sony. Hirai said in his speech at CES "That (profitability) is not a definite commitment, but that is what I would like to try to shoot for." While we'd love to see the black beast get ink in its natural colors instead of red (accountants, that one was for you), we'll have to wait to see how the strong 2008 lineup influences people's desire to buy the PS3. We think they'll want one. We already have one, but we still want to buy another one just because the lineup is that good.

[via CVG]

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